GOOGLE ANALYTICS. THE KING IS DEAD, LONG LIVE THE KING!
Google Analytics (GA) is a web analytics service offered by Google that helps website owners track and analyse user behaviour on their...
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- Feb 27
- 3 min
DOES AI SPELL TROUBLE FOR THE HOUSE OF GOOGLE? JUST GOOGLE IT AND FIND OUT...
'It’s very clear that Google was once on a path where it could have potentially dominated the kinds of conversations we're having now...
155 views
- Jun 27, 2022
- 1 min
1984: FUJIFILM BECOMES THE WORDS MOST DEVELOPED FILM AND BEATS EASTMAN KODAK IN THEIR OWN BACKYARD
Let's look back at the 1980's and one of the most successful campaigns of that decade... The 1984 Los Angeles Olympic Sponsorship and the...
94 views
- Feb 24, 2022
- 2 min
CREATING A HUMAN CONNECTION WITHIN ANY COMMERCIAL MESSAGE REQUIRES DEFINING CONSUMER SEGMENT
Brands must communicate in very local and precise terms, targeting specific consumers based on their circumstances and what is most...
65 views
- Feb 12, 2022
- 3 min
DISABILITY DISCRIMINATION: CONSISTENTLY THE LARGEST CATEGORY OF COMPLAINTS REPORTED TO AHRC
According to the Australian Human Rights Commission (AHRC), disability discrimination occurs when a person with disability is treated...
70 views
- Jun 18, 2021
- 3 min
LIGHTS, CAMERA… ACTION! THINGS TO CONSIDER BEFORE YOU JUMP INTO ANOTHER ZOOM MEETING
Hardly a working day goes by without being invited to a webinar or Zoom meeting. We've had desktop teleconferencing solutions for years,...
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